Elizabeth Mettler Elizabeth Mettler

What are bitters?

It all begins with an idea.

I’ll be honest with you, I didn’t fully understand what bitters were until I started obsessing over them and making my own at home. I had the same trust bottle of Angosutra aromatic bitters on my bar for decades, but I can’t remember how it got there or ever using them when making a drink. It wasn’t until I was turned on to spicy bitters and soda when I stopped drinking alcohol that I immersed myself in all things bitters. I realized the right bitters made the perfect most satisfying mocktail, and then I was hooked.

Bitters are often called the spice rack of the cocktail world, they add depth and complexity in the same way a pinch of sea salt adds to a piece of caramel or saffron makes a paella. All they really are is a concentrated flavor extract—an infusion of botanicals, herbs, peels, roots, fruits, peppers.

Bitters have been around since before the Civil War and were originally crafted for medicinal purposes that helped with everything from malaria to digestion.

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Elizabeth Mettler Elizabeth Mettler

Blog Post Title Two

It all begins with an idea.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

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Elizabeth Mettler Elizabeth Mettler

Blog Post Title Three

It all begins with an idea.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Read More
Elizabeth Mettler Elizabeth Mettler

Blog Post Title Four

It all begins with an idea.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Read More